Thursday's Thought
Every heard of a 'Zip Car?' Well, we hadn't either until today! Zipcar is the world's largest car sharing and car club service. It is an alternative to traditional car rental and car ownership! Pretty interesting, huh?
Ford says it will sell 1,000 of its redesigend 2012 Focus' to Zipcar for its fleets at colleges! What does this mean? Ford is teaming up with Zipcar to put the "Ford Brand" in front of many young people that may have not considered a Ford before. Ford will subsidizing the hourly rental rate, making it $7.50 an hour for Fords (including fuel and insurance) instead of Zipcar's usual $8.50. And Ford is paying for a $10 discount on yearly Zipcar memberships for the first 100,000 new joiners, bringing that price down to $20 a year.
So our question today is...if you were in college, would you consider this? What are your thoughts?
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